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Earth Fare

The year – 1975. The place – Asheville, North Carolina. The man – Roger Derrough.

Mr. Derrough was fed up with two things: processed foods and a lack of healthy, fresh options. So, that’s why he started Earth Fare. But, it wasn’t called Earth Fare back then. Back then, it was called Dinner for the Earth. Located in a 1200 square foot building on North Merrimon Avenue, in Asheville, Dinner for the Earth eventually moved downtown to Broadway and I-240 in the 80’s.

Then, in 1993 the name was changed to Earth Fare, and a year later the store made its final move to the Westgate Shopping Center. Now, with 17 stores in four states (and more to come), Earth Fare employs over 1,200 employees and provides healthy and natural food options to its loyal customers – just like Mr. Derrough originally intended.
 

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